‘Fashion brand storytelling and its adaptation to new communication environments‘. Isabel Fdez. de Córdova Miralles. Workshop.

As part of the II. Summer Course Cristóbal Balenciaga Museum. Entrepreneurship in Fashion Today, programme included in the Summer Courses of the University of the Basque Country UPV-EHU and directed by Estudio YOX for Cristóbal Balenciaga Museoa.

It was taught by Isabel Fdez. De Córdova Miralles, professional who combines her work in the field of communication for beauty, luxury and premium fashion brands, with that of teaching and research around this topic .

Date:
June 28, 2018
Place:
Cristobal Balenciaga Museum. Getaria
Produced by :
Cristóbal Balenciaga Museum.
Directed by: 
Estudio YOX.
Supporting entities:
UPV-EHU, Kutxa Kultur Moda Councilor for Economic Promotion Donostiako Sustapena Fomento de San Sebastián.

PDF of the course.

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